SaaS アナリティクス #8 - CLV（顧客生涯価値）の計算

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SaaS アナリティクス #8 - CLV（顧客生涯価値）の計算

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SaaS Online Workshop
Note Name
SaaS アナリティクス・ワークショップ #8 - CLV（顧客生涯価値）の計算
Description

生存（サバイバル）分析のアルゴリズムを使って、よりビジネスの実態に見合った形でCLV（顧客生涯価値）を計算する方法を紹介します。
Created By
Ikuya Murasato
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6.5.0.7
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SaaS アナリティクス #8 - CLV（顧客生涯価値）の計算
Ikuya Murasato
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2k
Saas
Saas-workshop
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Japanese
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コホート分析

生存曲線

生存分析

Clv
Ltv
顧客生涯価値
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コホート分析

顧客生涯価値

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